<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Conversion Rater<title>&#187; Random</title>
</title>
	<atom:link href="http://www.conversionrater.com/category/random/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.conversionrater.com</link>
	<description>A discussion of ecommerce, online advertising, Web 2.0, web entrepreneurship, and just making the web convert for your goals.</description>
	<lastBuildDate>Tue, 31 Aug 2010 23:37:19 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>AT&amp;T&#8217;s Data Auto Renewal Email is #FAIL</title>
		<link>http://www.conversionrater.com/2010/05/31/atts-data-auto-renewal-email-is-fail/</link>
		<comments>http://www.conversionrater.com/2010/05/31/atts-data-auto-renewal-email-is-fail/#comments</comments>
		<pubDate>Tue, 01 Jun 2010 07:10:16 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=916</guid>
		<description><![CDATA[I recently received my first auto-renewal email for my iPad 3G wireless data plan from AT&#038;T. I suppose I should first give them some credit for even bothering to send an email to the customers they are auto-renewing since so many companies don&#8217;t do this at all. However, it seems like sending these emails would [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2010/05/31/atts-data-auto-renewal-email-is-fail/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>PCMag Case Study on the YPN Blog</title>
		<link>http://www.conversionrater.com/2009/03/26/pcmag-case-study-on-the-ypn-blog/</link>
		<comments>http://www.conversionrater.com/2009/03/26/pcmag-case-study-on-the-ypn-blog/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 21:06:36 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=786</guid>
		<description><![CDATA[A member of my team put together a short but sweet case study of one of our advertising partnerships with PCMag/Ziff Davis and it&#8217;s now up on the YPN Blog. It gives a preview into the type of things we&#8217;re working on making possible in a scalable manner through a premium exchange on APT from [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2009/03/26/pcmag-case-study-on-the-ypn-blog/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sad Guys on Trading Floors</title>
		<link>http://www.conversionrater.com/2008/10/08/sad-guys-on-trading-floors/</link>
		<comments>http://www.conversionrater.com/2008/10/08/sad-guys-on-trading-floors/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 18:57:07 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=739</guid>
		<description><![CDATA[In the middle of economic crisis, it&#8217;s always good to have a little humor. Enter another ahort-lived internet meme, Sad Guys on Trading Floors. The captions are the best part. Share:]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/10/08/sad-guys-on-trading-floors/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Home Automation Knowledge Leads to Less Power Usage</title>
		<link>http://www.conversionrater.com/2008/07/26/home-automation-knowledge-leads-to-less-power-usage/</link>
		<comments>http://www.conversionrater.com/2008/07/26/home-automation-knowledge-leads-to-less-power-usage/#comments</comments>
		<pubDate>Sun, 27 Jul 2008 02:32:55 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=708</guid>
		<description><![CDATA[I&#8217;ll admit it, I&#8217;m a green hypocrite. There are a lot of green and sustainable activities I participate in and support, but I&#8217;m far from perfect on me and my family&#8217;s environmental impact. In some cases, we&#8217;re not being as green as we could be due to not wanting to make the sacrifices, but in [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/07/26/home-automation-knowledge-leads-to-less-power-usage/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Zappos Pays New Employees To Quit</title>
		<link>http://www.conversionrater.com/2008/06/15/zappos-pays-new-employees-to-quit/</link>
		<comments>http://www.conversionrater.com/2008/06/15/zappos-pays-new-employees-to-quit/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 07:58:42 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=700</guid>
		<description><![CDATA[As this past year at Yahoo! has been my first year working for what I&#8217;d consider to be a large company, I&#8217;ve become more interested in strategies around running and operating companies efficiently. My past experiences have been with startups or small companies where a lot of the challenges that larger companies face don&#8217;t exist. [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/06/15/zappos-pays-new-employees-to-quit/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Monday Should Be an Interesting Day at Work.</title>
		<link>http://www.conversionrater.com/2008/05/03/monday-should-be-an-interesting-day-at-work/</link>
		<comments>http://www.conversionrater.com/2008/05/03/monday-should-be-an-interesting-day-at-work/#comments</comments>
		<pubDate>Sun, 04 May 2008 01:02:23 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/2008/05/03/monday-should-be-an-interesting-day-at-work/</guid>
		<description><![CDATA[Microsoft pulls the offer for Yahoo. Share:]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/05/03/monday-should-be-an-interesting-day-at-work/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Time to Catch UP</title>
		<link>http://www.conversionrater.com/2008/05/02/time-to-catch-up/</link>
		<comments>http://www.conversionrater.com/2008/05/02/time-to-catch-up/#comments</comments>
		<pubDate>Sat, 03 May 2008 06:24:17 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/?p=692</guid>
		<description><![CDATA[It&#8217;s been quite a while since my last blog post, and unfortunately I&#8217;m not blogging much for a variety of reasons. Essentially: Adding a third kid to the mix at home definitely takes up some time. Work is very busy and very engaging leaving not much time to blog. A lot of the stuff I [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/05/02/time-to-catch-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Last Lecture from Dr. Randy Pausch Video</title>
		<link>http://www.conversionrater.com/2008/03/04/the-last-lecture-from-dr-randy-pausch-video/</link>
		<comments>http://www.conversionrater.com/2008/03/04/the-last-lecture-from-dr-randy-pausch-video/#comments</comments>
		<pubDate>Tue, 04 Mar 2008 21:49:43 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/index.php/2008/03/04/the-last-lecture-from-dr-randy-pausch-video/</guid>
		<description><![CDATA[As a father of three kids, I found the following video from Dr. Randy Pausch to be important and quite moving. Paush is a computer science professor at Carnegie Mellon who only has a short time to live due to pancreatic cancer, and he made a special last lecture for his class and most importantly [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/03/04/the-last-lecture-from-dr-randy-pausch-video/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>An Overview of an Ad Exchange</title>
		<link>http://www.conversionrater.com/2008/02/15/an-overview-of-an-ad-exchange/</link>
		<comments>http://www.conversionrater.com/2008/02/15/an-overview-of-an-ad-exchange/#comments</comments>
		<pubDate>Sat, 16 Feb 2008 07:42:20 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/index.php/2008/02/15/an-overview-of-an-ad-exchange/</guid>
		<description><![CDATA[Over on the YPN Blog, Jerri Gillean here in the Eugene Right Media/Yahoo! office contributed an overview of what an Ad Exchange is and some important questions to ask when comparing ad exchanges. When youâ€™re looking at joining an exchange, ask these questions: 1. Does it work in real time? Using historical data is like [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/02/15/an-overview-of-an-ad-exchange/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Online Advertising Taking Over TV Advertising: It&#8217;s Happening</title>
		<link>http://www.conversionrater.com/2008/01/04/online-advertising-taking-over-tv-advertising-its-happening/</link>
		<comments>http://www.conversionrater.com/2008/01/04/online-advertising-taking-over-tv-advertising-its-happening/#comments</comments>
		<pubDate>Fri, 04 Jan 2008 19:57:48 +0000</pubDate>
		<dc:creator>Pat McCarthy</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.conversionrater.com/index.php/2008/01/04/online-advertising-taking-over-tv-advertising-its-happening/</guid>
		<description><![CDATA[HipMojo points to and analyzes a report from WPPâ€™s GroupM unit that Sweden will be the first country where internet advertising surpasses TV advertising in 2008, and it would happen in the UK in 2009. This is major. While I think it will take a bit longer in the USA, it&#8217;s happening faster than I [...]]]></description>
		<wfw:commentRss>http://www.conversionrater.com/2008/01/04/online-advertising-taking-over-tv-advertising-its-happening/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
