A discussion of online advertising, web entrepreneurship, and personal ramblings from Pat McCarthy..
It’s funny how early adoption works and how you start to see recurring patterns. When I started using Twitter there were numerous people who questioned what it was, why it was useful, and mocked it. A couple of years later, Twitter is still on a tear.
I’m seeing the same thing with Foursquare today. Early adopters are using it, it’s starting to spread, and once again people I know are confused by it, think it’s useless, and that it has no real business.
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John Battelle’s recent post as well as an email from a friend turned me to Tynt. John goes into a bunch of detail that I won’t repeat here, but essentially what Tynt does is tracks what people are copying and pasting from your site’s content while also adding an attribution link to your site when they do so.
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In the last few days we’ve had two announcements about advertising platforms based on Twitter in TweetUp and Promoted Tweets, even though Twitter is claiming their “Promoted Tweets” aren’t actually ads.
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