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Monthly Archives: April 2009

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Yahoo! Web Analytics Launches for Advertisers

April 30, 2009 10:37 pm / 3 Comments / Pat McCarthy

Yahoo! launched Yahoo! Web Analytics yesterday as announced in the following blog post.
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Posted in: Web Analytics, Yahoo

AdAge’s 2009 Ad Network and Exchange Guide

April 27, 2009 10:21 pm / Leave a Comment / Pat McCarthy

AdAge produced some good content on the the state of ad networks and ad exchanges in 2009. There’s numerous articles on a number of topics, but “Why Ad Exchanges are Picking Up Steam” hits closest to home for me being a Yahoo. I may update this with some more thoughts when I get a moment…

Posted in: Ad Exchanges, Advertising

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