January 27, 2012

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Yahoo! Web Analytics Launches for Advertisers

April 30, 2009 by Pat McCarthy View Comments

Yahoo! launched Yahoo! Web Analytics yesterday as announced in the following blog post.
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Filed Under: Web Analytics, Yahoo

AdAge’s 2009 Ad Network and Exchange Guide

April 27, 2009 by Pat McCarthy View Comments

AdAge produced some good content on the the state of ad networks and ad exchanges in 2009. There’s numerous articles on a number of topics, but “Why Ad Exchanges are Picking Up Steam” hits closest to home for me being a Yahoo. I may update this with some more thoughts when I get a moment…

Filed Under: Ad Exchanges, Advertising