Comments on: Yahoo’s Overall Survival Strategy http://www.conversionrater.com/2009/01/01/yahoos-overall-survival-strategy/ A discussion of ecommerce, online advertising, Web 2.0, web entrepreneurship, and just making the web convert for your goals. Sat, 20 Mar 2010 07:27:37 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: Frank http://www.conversionrater.com/2009/01/01/yahoos-overall-survival-strategy/comment-page-1/#comment-319536 Frank Thu, 22 Jan 2009 06:56:20 +0000 http://www.conversionrater.com/?p=754#comment-319536 Yes its very true that google is one of the giant in search service. That doesn't mean that yahoo can not beat google. What yahoo need is to focus, focus and focus with new strategy and new energy, it will achieve the goal Yes its very true that google is one of the giant in search service. That doesn’t mean that yahoo can not beat google.
What yahoo need is to focus, focus and focus with new strategy and new energy, it will achieve the goal

]]> By: Dan Thies http://www.conversionrater.com/2009/01/01/yahoos-overall-survival-strategy/comment-page-1/#comment-317389 Dan Thies Mon, 05 Jan 2009 20:00:02 +0000 http://www.conversionrater.com/?p=754#comment-317389 If nobody else is going to agree with you, I will... Unlike Google, Yahoo gets a big part of their market share in search from the folks who use their other services. It's kind of the other way around at Google. What an advertising company (like Yahoo) needs is inventory - Google's growth comes largely from increasing use of contextual ads. Again, Google's inventory grows differently from Yahoo's - Yahoo gains by increasing use of their portal services, Google has only recently, and badly, tried to develop their own content/inventory. If nobody else is going to agree with you, I will…

Unlike Google, Yahoo gets a big part of their market share in search from the folks who use their other services. It’s kind of the other way around at Google.

What an advertising company (like Yahoo) needs is inventory – Google’s growth comes largely from increasing use of contextual ads.

Again, Google’s inventory grows differently from Yahoo’s – Yahoo gains by increasing use of their portal services, Google has only recently, and badly, tried to develop their own content/inventory.

]]> By: Search Engine News » Yahoos Overall Survival Strategy http://www.conversionrater.com/2009/01/01/yahoos-overall-survival-strategy/comment-page-1/#comment-317018 Search Engine News » Yahoos Overall Survival Strategy Fri, 02 Jan 2009 10:28:43 +0000 http://www.conversionrater.com/?p=754#comment-317018 [...] More from www.conversionrater.com… [...] [...] More from http://www.conversionrater.com…; [...]

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