Comments on: Should Advertising Become an Algorithm? http://www.conversionrater.com/2008/02/26/should-advertising-become-an-algorithm/ A discussion of online advertising, web entrepreneurship, and personal ramblings from Pat McCarthy.. Sat, 11 Feb 2012 10:56:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Are We Sharing Too Much? « Cyber Trout http://www.conversionrater.com/2008/02/26/should-advertising-become-an-algorithm/comment-page-1/#comment-385895 Are We Sharing Too Much? « Cyber Trout Sun, 25 Sep 2011 16:03:33 +0000 http://www.conversionrater.com/index.php/2008/02/26/should-advertising-become-an-algorithm/#comment-385895 [...] Advertising Algorithm [...] [...] Advertising Algorithm [...]

]]> By: Jordan Mitchell http://www.conversionrater.com/2008/02/26/should-advertising-become-an-algorithm/comment-page-1/#comment-242667 Jordan Mitchell Fri, 29 Feb 2008 02:21:22 +0000 http://www.conversionrater.com/index.php/2008/02/26/should-advertising-become-an-algorithm/#comment-242667 Yeah, I'm with you on this one. Just because we have all this technology to facilitate trades doesn't mean my buying a certain stock involves any less emotion or brand loyalty. Why would any advertiser (brand or direct response) NOT utilize algorithms that make their ad budget perform substantially better? Technology aside, it's still an advertiser connecting with a person. Yeah, I’m with you on this one.

Just because we have all this technology to facilitate trades doesn’t mean my buying a certain stock involves any less emotion or brand loyalty.

Why would any advertiser (brand or direct response) NOT utilize algorithms that make their ad budget perform substantially better? Technology aside, it’s still an advertiser connecting with a person.

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