Microsoft Snaps Up Their Own Exchange: AdECN

Are things getting crazy in the online ad space or what? AOL buys Tacoda a few days ago, and now Microsoft has purchased ad exchange AdECN for an undisclosed amount. I didn’t think I’d have to update my chart from my Battle of the Online Advertising Superpowers post, but perhaps I might.

Who’s next?

  • http://thedigitalmarketingblog.com Ariel Arrieta

    Probably wunderloop.com will be the next.

    Cheers!
    Ariel

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