Right Media Publisher Media Exchange Launches

September 13th, 2006

We got around to formally publicly launching our Publisher Media Exchange (PMX) product at Right Media.

While we’ve had this product for quite a while, it’s name is new and we’ve got a great group of clients such as Fox Interactive Media, Tribune, Looksmart, Lycos, Six Apart, and more who are now talking about the benefits they’re receiving from running their own advertising exchange that can be tied into the Right Media Exchange.

Here’s our list of the full media coverage from the release. And a few outlets who wrote some unique content include Clickz, PaidContent, and Reuters.

• A Name Change: Direct Media Exchange
• Right Media Exchange Revenue Grows 81% in Six Months
• Coming out of Hiding
• The Exchange Is Born…
• RMX Direct Has Launched

Entry Filed under: Advertising, Publishing, Random, Right Media