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	<title>Comments on: More On An Open Ad Marketplace</title>
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	<link>http://www.conversionrater.com/2006/04/14/more-on-an-open-ad-marketplace/</link>
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		<title>By: Joanna PeÃ±a-Bickley</title>
		<link>http://www.conversionrater.com/2006/04/14/more-on-an-open-ad-marketplace/comment-page-1/#comment-21924</link>
		<dc:creator>Joanna PeÃ±a-Bickley</dc:creator>
		<pubDate>Wed, 18 Oct 2006 06:21:52 +0000</pubDate>
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		<description>Today started like any other but quicky changed its momentum around 9:15 a.m.  The office was buzzing with the news that had hit the streets, Yahoo had made a strategic investment in our open market place, The Right Media Exchange.  It proved to be an exciting day for the company and our clients at Right Media as Yahoo Inc (Nasdaq: YHOO) is leading a $45 million round for a twenty percent stake in Right Media and will become a participating member of the Right Media Exchange.  See our CEO, Mike Walrath&#039;s comments here.

Once the news hit the streets my marketing and agency counterparts kept me busy fielding questions and opprotunites... Funny how a bit of pocket change moves industry additudes.</description>
		<content:encoded><![CDATA[<p>Today started like any other but quicky changed its momentum around 9:15 a.m.  The office was buzzing with the news that had hit the streets, Yahoo had made a strategic investment in our open market place, The Right Media Exchange.  It proved to be an exciting day for the company and our clients at Right Media as Yahoo Inc (Nasdaq: <span class="caps">YHOO</span>) is leading a $45 million round for a twenty percent stake in Right Media and will become a participating member of the Right Media Exchange.  See our <span class="caps">CEO</span>, Mike Walrath&#8217;s comments here.</p>
<p>Once the news hit the streets my marketing and agency counterparts kept me busy fielding questions and opprotunites&#8230; Funny how a bit of pocket change moves industry additudes.</p>
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