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	<title>Comments on: Right Media&#8217;s First Podcast Mentioning</title>
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	<link>http://www.conversionrater.com/2006/01/16/right-medias-first-podcast-mentioning/</link>
	<description>A discussion of online advertising, web entrepreneurship, and personal ramblings from Pat McCarthy..</description>
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		<title>By: Pat McCarthy</title>
		<link>http://www.conversionrater.com/2006/01/16/right-medias-first-podcast-mentioning/comment-page-1/#comment-175</link>
		<dc:creator>Pat McCarthy</dc:creator>
		<pubDate>Tue, 17 Jan 2006 03:06:02 +0000</pubDate>
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		<description>Good point Dave, and I think part of that issue is that it wasn&#039;t that easy to find out and try Yield Manager itself in the past.  It required a sales process and contract.  The release of the &lt;a href=&quot;http://www.rightmedia.com/symple&quot; rel=&quot;nofollow&quot;&gt;new product&lt;/a&gt; we&#039;re building will make it much easier.</description>
		<content:encoded><![CDATA[<p>Good point Dave, and I think part of that issue is that it wasn&#8217;t that easy to find out and try Yield Manager itself in the past.  It required a sales process and contract.  The release of the <a href="http://www.rightmedia.com/symple" rel="nofollow">new product</a> we&#8217;re building will make it much easier.</p>
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		<title>By: Dave Barousse</title>
		<link>http://www.conversionrater.com/2006/01/16/right-medias-first-podcast-mentioning/comment-page-1/#comment-174</link>
		<dc:creator>Dave Barousse</dc:creator>
		<pubDate>Tue, 17 Jan 2006 02:45:08 +0000</pubDate>
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		<description>That&#039;s a good overview of how the technology works. What surprised me the most is that a site as big as phpbbhacks.com is daisy chaining and not using a yielding technology to make more money from their inventory.

I would like to see a comparison between current revenue with daisy chaining vs. revenue generated via a system like yield manager.</description>
		<content:encoded><![CDATA[<p>That&#8217;s a good overview of how the technology works. What surprised me the most is that a site as big as phpbbhacks.com is daisy chaining and not using a yielding technology to make more money from their inventory.</p>
<p>I would like to see a comparison between current revenue with daisy chaining vs. revenue generated via a system like yield manager.</p>
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