Rustybrick at Search Engine Roundtable drops a bomb of a tidbit about overhearing an MSN Search employee talking to a publisher about being a beta tester.
We all knew it was coming eventually, but how will it be better than Adsense and YPN?
What about this for a wild thought, what if Microsoft decided to pass 100% of the advertising revenue on to the publishers to totally undercut Adsense and YPN and put a damaging blow on Google?
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100% sure would be great. It would be what Google/Sun do to Microsoft.
What Google does to almost anyone that they can go against. I like it of course.
Keep dreaming though.
I think google will still rule the PPC world !!