From time to time I’ll be discussing startup companies who’s business ideas strike me as interesting.
Basically, they have a tool that builds a web-based community based on an event. That event could be a trade show, organizational meeting, or a meeting of a local club. The purpose of the community is to support the event, and provide a place for the networking before and after the actual event to occur.
As many of us who have gone to tradeshows know, often more value is achieved from networking and social events than from the actual tradeshow.